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Friday, January 31, 2003

The dumbest McDonald's TV commercial

Most TV commercials are an insult to ART - not just  to

     the moral and ethical values of the common people of America - the

    very backbone of democracy. In the make a buck business world FREE

    SPEECH is really just the right to lie or the right to exaggerate

    outrageously in order to make a deep mental impression on a potential

    consumer. A long time ago Vance Packard wrote a book -still worth

    reading -on the advertising industry : " The Hidden Persuaders ".

               Most TV commercials are not just innocent promotion of

    useful or useless products. They are collectively ruthless brainwashing

    - like something out of  " The Manchurian "  candidate : BUY THIS OR

    YOU WILL NEVER KNOW TRUE HAPPINESS !

               Pretty sinister stuff - SMILING FACES, lying faces !

         The latest McDonald's TV commercial - showing all those manic

    McDonald's customers - looking as if they were all high on speed

    or cocaine -  ranks with " Plan Nine From Outer Space " as a true

    classic of boob tube idiocy.

                  In fact frequent trips to McDonald's would make all

    these characters  fat and lethargic. Fast food does for your body in

    general what cigarette smoking does for your lungs.

          So the McDonald's commercial is as big a lie as any  cigarette

    advertising - showing all those happy, healthy KIDS !

                But thank God for FREE ENTERPRISE and the AMERICAN WAY !

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Ron