A militant INDEPENDENT democratic socialist's attempt to expose the truth of our culture – in all its rich irony and absurdity.
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Monday, June 8, 1998
Where's the beef?
The question I was really asking inside the supermarket ( Stop & Shop
Warwick Ave. across from Meadowbrook Cinema ) was : Where's the beans ?
I could have walked around the store for ten minutes . I do like
to walk around and eye-shop in the midst of all this packaged cornucopia.
But a user friendly computer screen - operated by gentle touches -
invited me for once to shop more quickly.
I spelled out B-E-A-N-S and quickly located the exact spot on a
numbered aisle where I would find canned beans. Then I spelled out
M-A-C-A-R-O-N-I and studied the map on the screen. " What a neat
idea! How thoughtful ! " , I said to myself.
I immediately thought of more general possibilities. If I can get
lost in a supermarket, I can also get lost in big hospital or a big
department store. Recently trying to find the train station, I got
lost in Boston. How convenient to have computer maps of a city scattered
about in frequented places like fast food places, at the intersections
of busy streets: " You are HERE. The train station is THERE . "
This is one way for a city to be more tourist friendly. Just
as the Warwick supermarket found a way to be more customer friendly.
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Ron